A full customer-and-sales engine beside the lab — leads and pipeline, accounts and contacts, quotations that reuse the lab's own quoting engine, tenders, field visits, sales orders and targets. Every record is branch-scoped, encrypted and audited — and linked live to the customer's real lab history.
Capture, qualify, bid, visit and close — every stage on the same record, the same customer and the same permissions the lab already runs on.
| Deal | Stage | Value | Owner |
|---|---|---|---|
| Gulf Petrochem — water panel | Proposal | OMR 8,400 | R. Said |
| Muscat Steel — metals retest | Qualifying | OMR 3,200 | M. Khan |
| Sohar Aluminium — AMC renewal | Won | OMR 12,600 | A. Balushi |
| Tender | Buyer | Closes | Status |
|---|---|---|---|
| T-2026-118 | Haya Water | 18 Mar | Bidding |
| T-2026-121 | Muscat Municipality | 24 Mar | Drafting |
| T-2026-109 | Petroleum Dev. Oman | 02 Apr | Submitted |
| Order | Customer | Total | Status |
|---|---|---|---|
| SO-4471 | Gulf Petrochem | OMR 8,400 | Invoiced |
| SO-4472 | Muscat Steel | OMR 3,200 | Approved |
| SO-4473 | Sohar Aluminium | OMR 12,600 | Discount hold |
Capture demand at the top, qualify it, and turn it into a deal against the same customer your lab already invoices and reports against.
Log inbound leads by source and route them through a qualification stage before any deal or account is created.
Convert a qualified lead into a customer, a contact and an open deal in one audited action — with duplicate matching so you never fork an existing account.
A CRM account links to the one shared LIMS customer record — identity is never forked — and is tagged by sector and lifecycle stage.
Move deals through direct-sales and tender pipelines with mandatory loss reasons, and link an existing LIMS quotation straight to a deal.
The outreach and the fieldwork are logged, scoped and encrypted — so nothing happens off the books and reps see only what's theirs.
A single timeline of notes, calls, meetings and tasks against every account, contact and deal.
Send rate-limited, logged and encrypted email to a contact's on-file address — no unrecorded outreach, no scraped lists.
Reps check in and out of visits with GPS and an outcome, and see only their own; tour plans need four-eyes approval, with planned-vs-actual coverage tracked.
Register public-sector tenders with buyer, closing date and bid security, track them through stages, and record the award or loss as an approval-gated decision.
| Customer | Check-in | Outcome |
|---|---|---|
| Gulf Petrochem | Mon 09:20 | Order placed |
| Haya Water | Tue 11:05 | Quote requested |
| Muscat Steel | Wed 14:40 | Follow-up |
Orders that recompute themselves, targets you can watch live, and a live window into the customer's real lab history — read straight from the authoritative records.
A resale product catalog with per-customer negotiated pricing, so every rep quotes the agreed price — not a guess.
Sales orders with server-recomputed totals move through submitted → approved → dispatched → invoiced; a discounted order is held for four-eyes approval.
Set monthly per-rep targets for revenue, orders and visits, and watch live attainment against them.
Pipeline, activity and coverage reports auto-scope to the viewer; from a CRM account, read the customer's live sample and issued-CoA history straight from the authoritative lab records — never copied.
Three licensable packs sit on top of the base CRM — switch on only the ones you actually run.
Register overseas principals and suppliers, with their catalog products linked for resale.
Track product registrations and certificates (MoH / Drug Safety Centre) with expiry and renewal states and encrypted certificate storage. A compliance hold warns on selling a lapsed-registration product — cleared only by an audited Compliance-Officer override.
Run annual maintenance contracts (AMCs) and service tickets — install, maintenance and breakdown — with resolution-time tracking and contract-expiry reminders.
Distribution, Regulatory and Service are optional add-on packs, enabled per deployment on top of the base CRM.
Shared pipeline in place of scattered spreadsheets and inboxes.
Of quotes reuse the accredited lab's own pricing engine — one price list, not two.
Less duplicate data entry once CRM and the lab share one customer record.
Customer records forked — a CRM account reads live sample & CoA history from the lab.
Figures are illustrative of gains sales teams typically target when scattered spreadsheets, inboxes and a separate quoting tool are unified beside the lab on one CRM; actual results vary by business, scope and starting point.
No. A CRM account links to the one shared LIMS customer record — the same identity your lab already invoices and reports against. Nothing is forked or re-keyed, so there is never a second, divergent customer list to reconcile.
Yes — by reusing the LIMS quotation engine, not a second quoting tool. A deal links to the same accredited quotation your lab already issues, so pricing stays consistent from first quote to signed report.
Those are optional add-on packs, enabled per deployment. The base CRM covers leads, accounts, deals, activities, field sales, tenders, orders and targets; Distribution, Regulatory and Service switch on only where you need them. See the packs ›
No. Reps see only their own visits and check-ins; managers see the whole team. Every record stays branch- and division-scoped, and locations are captured for coverage — not surveillance.
CRM runs alongside your LIMS as a separately licensed application in the LabValence suite — switched on beside the lab, sharing the same customer records, security and audit trail.
CRM and its add-on packs are licensed separately from the LIMS plans — contact us and we'll tailor a quote to your team.
Book a 30-minute demo and we'll walk your real sales workflow — first lead to signed report — through LabValence CRM.